Opening Shop, Urban Milwaukee

As urban writers becoming urban written-abouts, reaching the other side of the screen has to be kind of nice for Dave Reid and Jeramey Jannene, sometimes. Urban Milwaukee, an online publication covering urban development and politics, solidifies its place in the Milwaukee landscape when the doors of its bricks and mortar outlet open this coming Monday.

No Tourists Here, You’re one of the Gang

On 755 N. Milwaukee Street, sandwiched between a new copy shop and one with a sign to fancy to read, Urban Milwaukee jumped on the hottest corner in Downtown. Dedicated to urbanism, Urban Milwaukee‘s shop heralds odes of local significance, to the central tenants of urbanist philosophy that encourage use of alternatives to experience-killing automobile transportation and general enjoyment of post-industrial civic wonders, on everyone’s favorite ensign: the t-shirt. Their first two signature t-shirts hold clean and simple pro-Milwaukee themes, the first coining the infographic-aided slogan “I [bike] Milwaukee“ and the second a visualization supporting the Milwaukee Street-Car.

Urban Milwaukee’s more interactive novelties will tempt idle minds and hands, including John Gurda‘s hard-bound companion to the critically acclaimed documentary (at least to us MPTV junkies) The Making of Milwaukee and a very unboring looking board game called All About Town Milwaukee. Minimally, shop visitors from wherever can come get their bearings to Milwaukee and receive a treat of great conversation with Urban Milwaukee‘s proprietors.

The Urban Milwaukee cava-bottle-smashing opening store event is scheduled to take place in a couple of weeks, but the store will be officially open as of Monday, February 13, 2012. The Urban Milwaukee store is located on the southwest corner of Mason and Milwaukee Streets in downtown Milwaukee.